Powerfull Tricks To Help You Avoid SEO Mistakes If You Want To Succeed
You will want to stay away from the first SEO mistake and that's to stay away from too much flash. Flash may make a website cool, but it's no good for SEO. Many website owners try to make their site more impressive and appealing by adding a flash page, which obviously cannot be read by the search engines and therefore cannot be crawled.
Search engine spiders are looking for content and they'll go elsewhere if they don't find any. This is the only way to rank high. Flash makes your website look good, so if you don't want to avoid it completely, you should add some text and graphics to your page so that you can optimize it for the search engines. Remember, the more text you have, the better it is.
The second mistake is ineffective internal linking. You have complete control over your internal linking and need to use that opportunity to make it work in your favor. Linking strategy is a gem that is not even employed by most and you can reap the rewards of having higher page rankings. It is even common for internet marketers to overlook internal linking and focus more on sending the visitor off someplace else. This SEO tactic will make everyone happy; you, the search engines, and your visitors. And these results last for a long time. There are plenty of examples to observe a good internal linking strategy, one that comes to mind is Amazon.com; notice how they provide you with plenty of recommendations that send you to related products?
In order for your web pages to rank high you must start formatting your content in a certain way. Design is important but for SEO purposes, having relevant content that is formatted a certain way and matches the searchers query carries more weight. The content on your site plays a big role in your site's ranking. Try to add at least 300 to 400 words of content on the pages of your site with 3% - 5% of keyword density. To get even better ranking you should include your keyword in the title of each post. The search engines frown upon too many keywords appearing in your content and will decrease your ranking.
Overall, search engine optimization involves you to achieve a strong balance between the on-page SEO and the off-page SEO. As you gain experience you will automatically start to notice what works best for your site; but continue to add content and getting relevant backlinks. Just make sure you're building links naturally with good amount of internal linking.